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November
2019
Top PPC Service Management Companies in India - Oxedent

Top 8 PPC Service Management Companies in India [2020 Updated]Posted by on

PPC stands for pay-per-click, and PPC advertising is the process or method of buying visitors from different marketing channels to your website and pay for every single click by the user on your ads. The advertiser has to pay a certain amount of money each time whenever one clicks on the ads.

The PPC advertising methods are used by most of the businesses across the globe to drive quick business results. And the PPC advertising and management companies help businesses to set up profitable PPC campaigns across search engine, social networks, market places and other various channels.

A right PPC agency can significantly help you boost conversions and increase revenue, but if not executed strategically, it may cost you a lot.

 

That’s why we’ve created this list of the best PPC management companies in India for you to review.
Read through company descriptions, service & industry focus, notable projects etc. to find the best fit for your business.

 

 

#1 Oxedent

“Helping business reach new heights with stunning PPC Management Services”

Oxedent PPC Agency

Visit Website: https://www.oxedent.com/

 

As evident by the name, Oxedent provides digital oxygen to your google ads campaigns and make your business breathe success with great return & conversion on your ad spent.

The primary and only aim is PPC, and it’s all they do. They design bespoke campaign strategies to cater your paid ads requirement that will deliver the best returns on ad spends and cover all aspects around PPC such as market & competitor research, audience estimation, conversion calculations & optimization etc.

The in house PPC experts will help you with effective Google Ads campaigns that will bring quality converting traffic to your platforms. At Oxedent they are keen to address the ball for effective PPC management of your business and help you make a sound investment in Google Ads.

 

Services Focus: Paid Search, Display & Remarketing, Google Shopping, Social Ads, Conversion Rate Optimization

Industry Focus: Business services, eCommerce, Consumer products & services

Specialization: Lead generation, Ecommerce sales, Conversion rate optimization, Landing page designs

 

Team Size: 10 – 49

Minimum Monthly Budget:  $1000      

 

Google Partner: Yes

Microsoft Advertising Partner: Yes

Number of Reviews: 300+

Ratings: 4.9/5

Review Source: PeoplePerHour, TrustPilot, Clutch

 

Key Clients: Boy London, TATA Housing, Unicef Ireland, RevComps, InfinityPro, Swagger Inc, Dan Lok, Hugo & Sons, MahMayi Furniture.

Based in: Kolkata, India

 

Pros

  • Budget-friendly: When you have a small or medium budget for your ad spends, then you should opt for a niche Google ads agency like Oxedent for whom your budgets will not matter and the efforts and dedication will be the same whatever be the budget.
  • Cater to all kinds of businesses: Oxedent work for businesses of all sizes – be it small or medium business, you don’t need to worry about your company size.
  • Contact anytime: PPC agencies like Oxedent, consultation calls can be on any time of the day or on any day. Whenever query or problems you have with your account, we are just a call away.

Cons

  • Services Limitations: Oxedent is focused towards one objective of effective PPC campaigns management, so you might not get everything like SEO, Web design etc. inside one roof.
  • Physical meets: Oxedent is based in one part of the country, going for a physical meeting every time would be difficult. But now in this digital world with quick video calls over Zoom, Skype, Google Meet etc. this won’t be any hurdle now.

 

 

#2 White Digital

“We serve businesses and agencies with 100% focus on digital advertising”

White Digital

Visit Website: https://www.whitedigital.in/

 

 

whiteDigital is a dedicated PPC agency helping brands and businesses to attain potential results from paid advertising. They have won several awards and achieved the title as one of the topmost rank holders in India. They have certified professionals in their team with expert knowledge in PPC to run profitable paid ads campaigns.

 

Services Focus: Paid Search, Display & Remarketing, Google Shopping, Social Ads, Amazon Ads, Microsoft Advertising

Industry Focus: Retail, Real estate, Dental, Law Industry

Specialization: Lead generation, Google Shopping, Amazon Shopping

 

Team Size: 50 – 249

Minimum Monthly Budget:  $1000      

 

Google Partner: Yes

Microsoft Advertising Partner: No

Number of Reviews: 7

Ratings: 4.2/5

Review Source: TrustPilot, Clutch, GoodFirms

 

Key Clients: 3dbricks, Pediatric Dent, SRL diagnostics, JDS Law, Pop a lock, Astro Number, The Travel Planet

Based in: Nagercoil, India

 

Pros

  • Team size: The bigger the team, they will handle your problems with their team power. As you scale they will help you with the right resources along with your growth.
  • Years of expertise: whiteDigital is a 15 year old, siliconindia honoured agency in India and have good subject expertise in PPC.

Cons

  • Divided attention: You will be one more addition to the client’s list of big companies like whiteDigital, if you have a small ads budget you may not get the best account manager for managing your campaigns.
  • Ad on charges: Small agencies are more towards driving results even if they have to chase an extra mile beyond the scope of work, but if a large agency does that, you might need to pay extra for it.

 

 

#3 ROI Minds

“we help ecommerce businesses grow”

ROI Minds

Visit Website: https://roiminds.com/

 

ROI Minds is an India based eCommerce Marketing agency that enables eCommerce stores to scale 7 figures + using paid ads and organic marketing strategies. They work with their clients to achieve the optimum ROI from online marketing campaigns through highly converting Sales Funnel and properly optimized media buying services.

 

Services Focus: Google Ads, Social Ads, SEO, Click Funnels, eCommerce Ads, Marketing Automation, Amazon Ads, Affiliate Marketing, Content Marketing

Industry Focus: eCommerce

Specialization:  eCommerce Sales, Google Shopping,

 

Team Size: 10 – 49

Minimum Monthly Budget:  $5000      

 

Google Partner: Yes

Microsoft Advertising Partner: Yes

Number of Reviews: 42

Ratings: 4.6/5

Review Source: Clutch, Google My Business

 

Key Clients: The Mat, Police Tees, Piper Lou, Mobelaris, Inspire Uplift, Lootah, BodyICE, The Last Coat, LifePharm

Based in: Mohali, India

 

Pros

  • Niche agency: ROI Minds is completely focused on eCommerce which given them a better hold to cater to one particular category.
  • Multiple services: For eCommerce business ROI Minds provide omnichannel marketing services.

Cons

  • Not for all: As ROI Minds if completely focused towards eCommerce that may not give them enough expertise to cater to other industries.
  • Prefer high budget clients: ROI Minds may not be a good fit if you have a low budget (< $5000).

 

 

#4 Xtreme Ads

“PPC company in India specialized in Google and Facebook ads”

Xtreme Ads

Visit Website: https://xtremeads.in/

 

Anirup Technologies (xtremeads.in) was founded in 2010 with the aim to provide the best pay per click advertising services to businesses of all sizes. It is an independent pay per click advertising company in India that offers customized ad solutions for the brands and helps them to grow their lead generation, sales and manage their brand reputation.

 

Services Focus: Paid Search, Display & Remarketing, YouTube Ads, Mobile Ads, Shopping Ads, Facebook Ads

Industry Focus: Health, Education, Travel, Property, eCommerce

Specialization: Lead generation, Google Shopping, Mobile Ads

 

Team Size: 2 – 9

Minimum Monthly Budget:  $500   

 

Google Partner: Yes

Microsoft Advertising Partner: No

Number of Reviews: 40

Ratings: 4.3/5

Review Source: Justdial, Trustpilot, Clutch, upwork

 

Key Clients: Loomsolar, Babystation, Stay Alfred, Got Consumer, DR John’s Lah, Bhutan Travel Tag

Based in: Noida, India

 

Pros

  • PPC focused agency: Dedicated to Paid Advertising (PPC) agency and have worked for more than 250+ clients.
  • Experienced: Xtreme Ads is co-founded by Anil Singh who is a notable name in the field of PPC with 9+ years of experience in the same.

Cons

  • Minimum team capacity: Xtreme Ads has a small team; you might face various difficulties regarding being properly responsive and deliver their jobs at the right time.
  • Covering multiple channels: Trying to cover multiple channels of PPC with a small team, attention will divert across all the channels.

 

 

#5 Ratan Jha Digital

“Data-driven digital marketing strategies & executions across any and every digital marketing platform”

Ratan Jha Digital

Visit Website: https://ratanjhadigital.com/

 

With over 10 years’ experience in online marketing, RatanJha Digital can help you streamline your marketing efforts. The man would single-handedly improve your overall Returns on Investment.

Whether you are a business just starting up or have been in operation for years and looking to expand and scale up to the next level, his expertise will surely take you there.

 

Services Focus: Google Ads, Social Ads, Amazon Ads, Microsoft Ads, Quora Ads, Reddit Ads

Industry Focus: Business Services, eCommerce, Content

Specialization: Lead generation, Shopping, Marketplace, Content Promotion

 

Team Size: 2 – 9

Minimum Monthly Budget:  $500   

 

Google Partner: Yes

Microsoft Advertising Partner: Yes

Number of Reviews: 13

Ratings: 4.5/5

Review Source: Google My Business

 

Key Clients: Prop Shop, Kama Ayurveda, Cyankart, NIIT, Vinson Financials, Alissar, Webmechanix

Based in: Noida, India

 

Pros

  • Omnichannel expertise: Ratan Jha Digital is not only a Google AdWords expert, but he is an omnichannel digital marketing strategist.
  • Experienced Hands: Ratan Jha has experience and expertise of over 10 years and executes digital strategies across multiple channels.

Cons

  • No expert team: Ratan Jha is no doubt an expert, but his team details aren’t available in any public domain, but if he is doing it alone, that would be tough to manage all the accounts single-handedly.
  • Reviews unavailable: Reviews and portfolio are not available on the website or any trusted platforms. So, it is a bit difficult for a business to judge if this is the right fit or not.

 

 

#6 PPC Gems

“we specialize in delivering on the PPC Managment needs of Brands & Businesses globally”

PPC Gems

Visit Website: https://www.ppcgems.com/

 

 

PPC Gems specialize in delivering value and profitability through continued efforts towards maintaining optimized pay per click campaigns. Their approach is purely to deliver improvements on measurable KPI’s and have a proven track record in improving PPC campaign performances.

 

Services Focus: Google Ads, Facebook Ads, Amazon Ads, Microsoft Ads

Industry Focus: Business Services, eCommerce

Specialization: Lead generation, Shopping, Video Ads & Remarketing

 

Team Size: 2 – 9

Minimum Monthly Budget:  Up to $10,000 

 

Google Partner: Yes

Microsoft Advertising Partner: Yes

Number of Reviews: 4

Ratings: 5/5

Review Source: Google My Business, Clutch

 

Key Clients: Not given on the website

Based in: Mohali, India

 

Pros

  • No minimum/maximum PPC account size: Whatever, the size of your PPC promotions budget, they welcome it and give their 100% efforts.
  • Google Partner: PPC Gems is specialized in offering Google Ads PPC Management Services for agency clients globally.

Cons

  • Undisclosed team: Team and their expertise & details aren’t available on the website to evaluate the team strength.
  • Lack of trust: Not much of client reviews, testimonials and other important details like portfolio aren’t given on the website or any other trusted sources.

 

 

#7 AdWords PPC Expert

“Get quick returns on every penny that you spend”

 

AdWords PPC Expert

Visit Website: https://www.adwordsppcexpert.com/

 

AdWords PPC Expert is a certified PPC company, promising continuous business growth and maximum Return on Investment for your Pay-Per-Click advertising campaign. They are a prominent AdWords expert, having a holistic approach towards building a strong and effective PPC advertising campaign.

 

Services Focus: Google Ads, Facebook Ads, Amazon Ads, eCommerce Ads

Industry Focus: eCommerce, Local & Business Services

Specialization: Local Business, Dental PPC, Plumber PPC, Auto Repair PPC

 

Team Size: NA

Minimum Monthly Budget: $1000

 

Google Partner: No

Microsoft Advertising Partner: No

Number of Reviews: 2

Ratings: 5/5

Review Source: Clutch

 

Key Clients: Testosterone Replacement, Debtstroyer home loans, Positive solutions finance, Stowell Mario, Kenton Sills, Olga Patton

Based in: Mohali, India

 

Pros

  • Niche PPC services: Provide some niche PPC services for dental, plumbers, auto repairs etc. and the expertise might be helpful for this niche businesses.
  • PPC consultation: Provide consultations for advertising firms, whitelabel agency and businesses.

Cons

  • Non Google Partner agency: AdWords PPC Expert is not a Google Partner agency, and this is a big reason to worry. Clients should think twice before hiring a non-partner agency for they are somewhat less trustworthy compared to the Google Partner PPC companies.
  • Insufficient team size: Being a smaller agency, the team size is not much sufficient for handling PPC problems of the clients also the details aren’t available on the website.

 

 

#8 PPC Leads Consulting

“Performance driven Search Engine Marketing and Pay Per Click management company”

 

PPC Leads Consulting

Visit Website: http://www.ppcleads.in/

 

PPC Leads Consulting is a performance driven Pay Per Click management company known for its ROI focused pay per click campaign management strategy. PPC Leads Consulting offers excellent PPC management services in India and overseas with an excellent success rate. They have an experienced team of dedicated internet marketing professionals who can take Google AdWords campaigns to the next level.

 

Services Focus: Google Search Ads, Mobile Ads, Display & Remarketing, Facebook Ads, YouTube Ads

Industry Focus: Lead Generation

Specialization: Small Businesses

 

Team Size: 2 – 9

Minimum Monthly Budget: Not disclosed

 

Google Partner: No

Microsoft Advertising Partner: No

Number of Reviews: Unknown

Ratings: Unknown

Review Source: NA

 

Key Clients: Unknown

Based in: Hyderabad, India

 

Pros

  • Lead generation: PPC Leads Consulting offers data driven digital marketing services focused on lead generation through Google Ads, Facebook & LinkedIn advertising platforms.
  • 90 days free pay per click trial: Your business must have at least INR INR 90,000 budget for the 30 days, consulting fee is waived off for the first 90 days!

Cons

  • Limited resources: PPC Leads Consulting has a very small team, also the team expertise and details aren’t available on the website or any other trusted platforms.
  • Lack of trust: PPC Leads Consulting is not a Google Partner agency, also the portfolio and reviews aren’t available in any public domain.

 

Why is PPC essential for your business?

Online marketing is quickly growing in today’s world of Digital. Organic methods have their perks, but PPC carries off their own individual glory. PPC advertising plays an integral part of your marketing strategy and helps you with immediate conversions and boost your revenue.

You can reach specific people with your brand, products and services and influence them to convert as well as you can rank on top of the relevant search results when people look for any products and services that you provide.

PPC marketing is one of the most effective ways of driving instant traffic to your website, mobile apps or any other digital platform as well as increase the online visibility of your business. It is one of the proven tactics of digital marketing for achieving fruitful results.

PPC advertising and management agencies help businesses in targeting and retargeting the right audience through ads and campaigns across multiple digital channels and drive a positive return on investments (ROIs).

 

How is PPC useful to your business growth?

There are several ways that PPC can help your business to grow, drive more conversion and rank on top of the search engine.

  • Research says PPC brings about more than 53% rise in the buyers when compared to the organic promotion methods.
  • According to Google, PPC offers higher boosts to about 83% for brand awareness.
  • PPC can help you to reach people directly when they are more likely to convert.
  • PPC is a nothing but a give and take method, that delivers wonderful results in a short period.
  • Even a new business can enter into a competitive market and establish its existence with the right PPC marketing strategy.
  • You can scale your existing business and reach more people with your products and services across the globe.

 

Why should you hire a PPC agency?

It’s not just about investing in the paid advertisement; it’s about doing it right and achieving the best results out of it. Then why not let the suitable person or team hold the wheel of your PPC campaigns?

Paid search has a significant influence on your business performance, and playing it strategically will really help you with quick wins. It will also improve your company’s top and bottom line.

An effective PPC company will help you to excel in your paid advertising efforts and will assist you in reaching newer heights with your business.

  • Proper systematic account management by experts.
  • PPC companies have tools and insights to make better data-backed decisions for your marketing campaigns.
  • Only agency with the right expertise can help you with efficient budget optimization for your paid ad campaigns and drive most results out of it.
  • An agency can help to scale your campaigns at a much larger scale effectively and help you to multiply.

If you want instant results and no other strategy works for you, PPC would be a rescuer! While choosing a PPC agency, keep in mind to check that they are experienced and have expertise in the PPC domain.

 

How to choose the perfect PPC company for your business?

PPC is a method and search engines, social networks, market places etc. are the channels. So before hiring any PPC agency, make sure they have expertise in the channels you need.

The marketing industry is utterly crowded with thousands of big and small fishes, but you must go with the right agency with expertise in your industry not just by the ‘agency name or brand’.

Check at least their services, pricing, client base, subject & channel expertise and reviews before deciding to go with any agency.

 

How much should you pay for PPC management?

There are three popular methods that PPC Agencies charge their clients:

  • % of ad spend
  • Fixed fee + % of ad spends
  • Flat management fee

 

a) % of ad spend

You’ll see a lot of agencies using a “percentage of spend” pricing model.

How does it work?

You pay agencies a pre-determined percentage % of your ads spend. Typically 10-15%, for example, you’re spending $2000 on Ads the agency will charge you $200 at 10% of the Ads spend model.

This model is good for small advertisers with small budgets anything under $8000 to $10000 per month.

 

b) Fixed fee + % of ad spends

You’ll see a few Big agencies using a “flat management fee + percentage of spend” pricing model.

How does it work?

You pay agencies a pre-determined fixed management fee plus some percentage (%) of your ads spend. Typically 5 to 10%, for example, you’re spending $15000 on Ads the agency will charge you $200 fixed flat management fee + $750 (at 5% of the Ads spend) so total $950 per month.

This model is good for Big advertisers with big budgets anything between $30000 to $100000 per month.

 

c) Flat management fee

You pay agencies a pre-determined fixed management every month no matter what your ads spend is. The Agency analyze your business and complexity if the campaigns and give you a customized quote.

 

Interested to know your PPC management fee? 

Check here: PPC management pricing calculator

 

We have designed a perfectly curated and the best of the lot PPC agencies that would deliver you better results and work effectively towards your paid ad campaigns.

 

Please share your thoughts about the above list, and let us know if we have missed anything.

 

 

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Biplab PoddarView all posts

Biplab Poddar

Biplab Poddar is the Founder & CEO of Oxedent. He is a Google Ads Lover and CRO Strategist. He Helped 250 plus businesses to launch their first PPC campaigns as well as optimize the campaigns to get maximum out of their ad spend.

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