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August
2022
Google AdWords Agencies in India

Top 7 Google AdWords PPC Management [google ads services] Company in India

Updated on November 21st, 2022 at 06:46 am

5/5 - (15 votes)

Google Ads Services: Google AdWords drives the potential to deliver targeted traffic and it requires technical know-how for doing it in the right way. Even marketing experts can make mistakes in entering a new market or while selling a new product with the help of Google Ads. Hiring a Google Ads agency is a good fit for the businesses rather than having in-house PPC management. Expert PPC analysts are needed for reviewing each potential aspect of your account and they will always strive to look for various improvements in the ad copies or landing page of your website.

If you ever think of setting up a Google AdWords account on your own, don’t ever make this foolish decision. Professional AdWords managers charge fees for a reason for it is not that easy as it seems to you. It requires time for constant updates of ads and keywords hence needs constant monitoring and optimization of the campaigns. An agency can do this while you can be busy with running your business. Agencies do this every day so they are efficient in building and running campaigns as well as optimizing them. Moreover, agency professionals are experienced and certified in comparison to your knowledge about Google ads management.

Also, while having an in-house PPC management team, it can take you several months together to actually understand Google AdWords completely, and if you fail to learn its operations in the right way, it is evident that you will land up making mistakes that would cost you a fortune.

One of the commonest misconceptions about Google AdWords is that the greater the money spent, the more influence it will have on your business. But the truth is Google AdWords is more a playing field with marketing strategies and this is not realized by the new advertisers. So, businesses choose to outsource Google ads management and this is a wise step for your business, even if it small or medium size.

Top 7 Google AdWords Agencies [google ads services] India:

1. Oxedent

oxedent App Icon 192
[google ads services]

As evident by the name, we provide oxygen to your campaigns and make your business breathe success. Our primary and only aim is PPC-for it is all we do. We design our bespoke campaign strategies to cater to the requirements of our clients depending on the market situations. We provide pay-per-click services involving every aspect of PPC such as market research, competitor research, audience estimates, conversion calculations, etc. Our team of PPC experts will help you with efficient Google Ads campaigns and our advertising services can reward you with several opportunities. We help you to bring instant traffic to your website as well as deliver you increased revenues. We are keen to address the ball for effective PPC management of your business and help you make a sound investment in Google Ads.

Website URL: https://www.oxedent.com/

Services: Google Adwords, Search ads, Display Advertising, Paid Search, Google Shopping, Facebook Ads, Google Analytics, Local PPC, and much more. PPC Management is all they do. 

Team size: 9

Monthly Fee: Starting at $300 or 20k INR

Google partner: Yes check here

Bing Partner: Yes Check here

Number of Reviews: 250+

Review source: PeoplePerHour, TrustPilot

Based in: Kolkata, India

Our Google Ads Services Available in Our Google Ads Services available in Mumbai, Delhi, Bangalore, Hyderabad, Ahmedabad, Chennai, Kolkata, Surat, Pune, Jaipur, Lucknow, Kanpur, Nagpur, Indore, Thane, Bhopal, Visakhapatnam, Pimpri-Chinchwad, Patna, Vadodara, Ghaziabad, Ludhiana, Agra, Nashik, Faridabad, Meerut, Rajkot, Kalyan-Dombivli, Vasai-Virar, Varanasi, Srinagar, Aurangabad, Dhanbad, Amritsar, Navi Mumbai, Allahabad, Howrah, Ranchi, Gwalior, Jabalpur, Coimbatore, Vijayawada, Jodhpur, Madurai, Raipur, Kota, Chandigarh, Guwahati, Solapur, Hubli–Dharwad, Bareilly, Mysore, Moradabad, Gurgaon, Aligarh, Jalandhar, Tiruchirappalli, Bhubaneswar, Salem, Mira-Bhayandar, Thiruvananthapuram, Bhiwandi, Saharanpur, Gorakhpur, Guntur, Amravati, Bikaner, Noida, Jamshedpur, Bhilai, Warangal, Cuttack, Firozabad, Kochi, Bhavnagar, Dehradun, Durgapur, Asansol, Nanded, Kolhapur, Ajmer, Gulbarga, Loni, Ujjain, Siliguri, Ulhasnagar, Jhansi, Sangli-Miraj & Kupwad, Jammu, Nellore, Mangalore, Belgaum, Jamnagar, Tirunelveli, Malegaon, Gaya, Ambattur, Jalgaon, Udaipur, Maheshtala, Tiruppur, Davanagere, Kozhikode, Kurnool, Akola, Rajpur Sonarpur, Bokaro, Bellary, Patiala, South Dum Dum, Rajarhat, Bhagalpur, Agartala, Muzaffarnagar, Bhatpara, Latur, Panihati, Dhule, Rohtak, Korba, Bhilwara, Berhampur, Muzaffarpur, Ahmednagar, Mathura, Kollam, Avadi, Kadapa, Rajahmundry, Bilaspur, Kamarhati, Shahjahanpur, Bijapur, Rampur, Shimoga, Chandrapur, Junagadh, Thrissur, Alwar, Bardhaman, Kulti, Kakinada, Nizamabad, Parbhani, Tumkur, Hisar, Uzhavarkarai, Bihar Sharif, Darbhanga, Panipat, Aizawl, Bally, Dewas, Ichalkaranji, Karnal, Bathinda, Jalna, Kirari Suleman Nagar, Purnia, Satna, Mau, Barasat, Sonipat, Farrukhabad, Sagar, Rourkela, Durg, Imphal, Ratlam, Hapur, Arrah, Anantapur, Karimnagar, Etawah, Ambarnath, North Dum Dum, Bharatpur, Begusarai, New Delhi, Gandhidham, Baranagar, Tiruvottiyur, Pondicherry, Sikar, Thoothukudi, Rewa, Karur, Mirzapur, Raichur, Pali, Ramagundam, Silchar, Haridwar, Vijayanagaram, Tenali, Nagercoil, Sri Ganganagar, Karawal Nagar, Mango, Thanjavur, Bulandshahr, Uluberia, Katni, Sambhal, Singrauli, Nadiad, Secunderabad, Naihati, Yamunanagar, Bidhannagar, Pallavaram, Bidar, Munger, Panchkula, Burhanpur, Kharagpur, Dindigul, Gandhinagar, Hospet, Nangloi Jat, Malda, Ongole, Eluru, Deoghar, Chhapra, Puri, Haldia, Khandwa, Nandyal, Morena, Amroha, Anand, Bhiwani, Bhind, Bhalswa Jahangir Pur, Madhyamgram, Berhampore, Morbi, Fatehpur, Raebareli, Khora, Ghaziabad, Chittoor, Bhusawal, Orai, Bahraich, Phusro, Vellore, Mehsana, Khammam, Sambalpur, Raiganj, Sirsa, Danapur, Serampore, Sultan Pur Majra, Guna, Jaunpur, Panvel, Shivpuri, Surendranagar Dudhrej, Unnao, Chinsurah, Alappuzha, Kottayam, Bahadurgarh, Machilipatnam, Shimla, Midnapore, Firozpur, Mohali, Adoni, Jind, Udupi, Katihar, Proddatur, Budaun, Batala, Mahbubnagar, Erode, Saharsa, Thanesar, Dibrugarh, Jorhat, Hindupur, Nagaon, Pathankot, Hajipur, Sasaram, Moga, Abohar, Kaithal, Hazaribagh, Bhimavaram, Rewari, Port Blair, Kumbakonam, Malerkotla, Bongaigaon, Raigarh, Dehri, Madanapalle, Siwan, Bettiah, Ramgarh, Palwal, Khanna, Tinsukia, Guntakal, Srikakulam, Motihari, Dimapur, Dharmavaram, Medininagar, Satara, Gudivada, Phagwara, Pudukkottai, Muktsar, Barnala, Hosur, Narasaraopet, Suryapet, Giridih, Faridkot, Hoshiarpur, Miryalaguda, Anantnag, Tadipatri, Karaikudi, Kishanganj, Gangavathi, Jamalpur, Ballia, Kavali, Tadepalligudem, Amaravati, Buxar, Tezpur, Jehanabad, Kapurthala, Aurangabad, Gangtok & Vasco Da Gama,

Pros:

 Budget-friendly: When you have a small or medium budget for your ad spends, then you should opt for the average Google ads agency like Oxedent for whom your budgets will not matter and the efforts and dedication will be the same whatever be the budget.

Cater to all kinds of businesses: We work for businesses of all sizes- be it small or medium size so you don’t need to worry about your company size.

Call anytime: But with small PPC agencies like Oxedent, consultation calls can be on any time of the day or on any day. Whenever you have a query or face a problem with your account, we are just a call away.

Cons:

Limitations: Agencies can be limited to only what they see online. But again, if you give them access to your customer feedback and reviews, then the performance can be much better and trust will no more be an issue.

Agency structure and size: The small structured agencies might be less nimble in terms of response and deliverables. But again, Oxedent is an exception. We always deliver our work on time, actually before the timeline with our efficient team and responsible employees.

2. White Digital

They are a dedicated PPC agency or Google AdWords company helping brands to attain potential results from Google Ads. White Digital has achieved the title as one of the topmost rank holders in India. It has won several awards and also grabbed the Google Premier Partner badge. They serve businesses and focus on digital advertising completely. They have certified professionals in their team with expert knowledge in Google AdWords to run profitable PPC campaigns.

Website URL: https://www.whitedigital.in/

Services: Search Advertising, Display Advertising, Web development, SEO, E-commerce, Consulting, etc.

Team size: 150

Monthly Fee: Starting at $350

Google Partner: Yes 

Bing Partner: No

Number of Reviews: No Reviews Available on the web

Based in: Tamil Nadu, India

Pros:

Team Size matters: However greater you may increase the marketing activities; you know that the agency will be able to handle the pressure because of the team behind it. The bigger the team, they will handle your problems with their team power.

Consultation calls: – With the bigger AdWords agencies, consultations and discussions happen at specific intervals, likewise, once in a fortnight or on monthly basis. These consultations can help you deal with your business.

Cons

Divided attention: You won’t be the only client of big companies like White Digital so your work will not get proper attention. So, you may not get the level of services you deserve from the agency you wish to get. But this depends on the agency to the agency. 

Expensive: digital marketing agencies can be expensive especially the big names like White Digital and they will be engaged for a period of time, usually on a contractual basis such as a monthly or quarterly basis. So you may have additional expenses.

3. PPC Position

PPC Position has a dedicated Google Adwords certified team and years of experience in SEO and Google ads management. Their digital marketing strategies have served thousands of businesses. They offer ROI driven marketing strategies and focus on the increase of visitor performances for any business. The company helps you to gain profitable clicks through Google, Bing, Yahoo, social media, etc., and helps you to increase in leads, site traffic, generation of sales, etc.

Website URL: http://www.ppcposition.com/

Services: Local PPC, National PPC, SEO, SEM, etc.

Team size: 50

Monthly Management Fee: Starting at $250

Google Partner: No

Bing Partner: No

Number of Reviews:  100+

Based in:  Gujarat, India

Pros:

More time to understand the brand: – Small AdWords agencies invest a lot more time to understand your brand and the business type unlike the established or big PPC agencies. But smaller companies invest their time and energy in finding the right keywords and sorting target locations and get the right tone for your business. They become familiar with your brand.

Availability: We are available 24/7, ready to support and guide you with any of your queries in all time zones. So, hiring an agency means you can get any time support that is not available if you have an in-house PPC managing team.

Cons:

Budget size: since it is a big PPC agency it works for bigger budgets and they are least interested in the small budget types.

Company size matters: this might be a problem with the PPC agencies like PPC Position for they would not work for the small-sized companies for their goals are high and expenses are high too. So, we recommend you should avoid choosing the big fishes and choose an average Google AdWords agency that can bring out the best results for your company.

4. Marketing Masala

They are one of the pioneering growth hacking and digital marketing agencies based in India working with start-up businesses, small and medium-sized as well as well-established big companies across continents. Conversion rate optimization and lead generation are their areas of excellence. Their range of companies varies from early-stage start-ups to well-recognized multinational firms.

They have strong marketing professionals and digital advertising experts with data-driven growth marketers and user acquisition strategies. Their methods involve the development of marketing experiments and authentication or discarding of them wherever possible.

Website URL: https://www.marketingmasala.com/

Services: Digital advertising,lead generation, inbound marketing, growth hacking, social media marketing, Consulting, SEO, etc.

Team size: 09

Monthly Management Fee: Starting at $250

Google partner– No

Bing Partner: No

Number of Reviews:  50+

Based in: New Delhi, India

Pros

Control system: A digital marketing agency has an entire team of experienced professionals with the proper training and expertise for providing quality marketing materials to the client companies.

Graphics team for display advertising: Google AdWords agencies have in-house graphic designing teams so when a business advertises through display campaigns, a graphic design team is required and the agency can provide these services also along with the PPC management.

Cons:

Understanding your business: The company will find it difficult to actually understand the business and execute the vision just the way you want it to be.

The number of account managers: The number of certified account managers depend upon the number of employees in the agency. There might be 2-3 account managers in the small PPC agencies and greater in the bigger establishments. But again, numbers don’t matter, the dedication and proper understanding is what is most important.

5. XtremeAds

Anirup Technologies (xtremeads.in) was founded in 2010 with the aim to provide the best pay-per-click advertising services to businesses of all sizes. It is an independent pay per click advertising company in India that offers customized ad solutions for the brands and helps them to grow their lead generation, sales and manage their brand reputation. If you are searching for a reliable and affordable PPC Management agency to help your business, then Xtreme Ads will be a suitable fit for you.

Website URL: https://xtremeads.in/

Services: Search Advertising, Display Advertising, Web development, SEO, E-commerce, Consulting, etc.

Team size: 5

Monthly Fee: Starting at $500

Google Partner: Yes

Bing Partner: No

Number of Reviews:  28+

Based in:  Noida, India

Pros:

PPC Focused agency: Dedicated to Paid Advertising [PPC] and worked for more than 500 clients in PPC and in the field of Google AdWords and digital marketing.

Highly Experienced: Xtreme Ads is co-founded by Anil Singh who is a renowned name in the field of PPC with 9+ years of experience in the same.

Cons

Minimum Team capacity: Xtreme Ads has a team size of only 4-5 people so the team capacity is really too less for any effective PPC effort. The smaller is the team, they will find it difficult in handling your issues with their team power.

Small Size agency: Being a small agency in Delhi, Xtreme Ads have minimum resources and might suffer from a number of limitations. It might face various difficulties regarding being properly responsive and deliver its jobs at the right time.

6. AdWords PPC Expert

AdWords PPC Expert is India’s #1 certified PPC expert, promising continuous business growth and maximum Return on Investment for your Pay-Per-Click advertising campaign. They are a leading Google AdWords PPC agency, built on the premises of process-driven, result-oriented PPC services in India to ensure maximum revenues. When it comes to conversion-oriented PPC advertisements, they handle everything so that you can spend time growing your business. They are a prominent AdWords expert, having a holistic approach towards building a strong and effective PPC advertising campaign.

Website URL: https://www.adwordsppcexpert.com/

Services: Mobile Advertising, Search Engine Advertising, Google Shopping Ads, Amazon PPC Advertising, Social Media PPC Advertising, Retargeting & Remarketing, Video Advertising, PPC Audits.

Team size: Unknown 

Monthly Management Fee: Not available

Google partner– No

Bing Partner: No

Number of Reviews:  50+

Based in: Mohali, India

Pros

Award-winning PPC agency: AdWords PPC Expert is India’s #1 certified PPC expert, promising continuous business growth and maximum Return on Investment for your Pay-Per-Click advertising campaign.

End-to-end PPC Service Provider: If you wish to have a rock-solid footprint on the digital landscape, it is vital to have a professional AdWords expert to help you. Regardless of your business size and target audience, AdWords PPC Expert serves to be a leading Google AdWords PPC agency in India.

Cons

Insufficient Team Size: Being a smaller agency, the team size is not much sufficient for handling the PPC problems of the clients. There are not enough resources, be it employees or other necessities that are required PPC issues.

Not a Google Partner agency: AdWords PPC expert is not a Google Partner agency and this is a big reason to worry. Clients should think twice before hiring a non-partner agency for they are somewhat less trustworthy compared to the Google Partner PPC companies.

7. RatanJha Digital:

With over 10 years’ experience in online marketing, RatanJha Digital can help you streamline your marketing efforts. The man would single-handedly make them more rewarding by improving your overall Returns on Investment. He helps businesses formulate, implement, and streamline data-driven and growth-focused digital marketing strategies. Whether you are a business just starting up or have been in operation for years and looking to expand and scale up to the next level, his expertise of 10 years will take you there.

Website URL: https://ratanjhadigital.com/

Services: Search Advertising, Display Advertising, Web development, SEO, E-commerce, Consulting, etc.

Team size: 10

Monthly Fee: Starting at $500

Google Partner: Yes 

Bing Partner: No

Number of Reviews: No Reviews Available on the web

Based in: UP, India

Pros: 

Omnichannel expertise: Ratan Jha Digital is not only a Google AdWords expert, but he is an omnichannel digital marketing strategist who executes data-driven digital marketing strategies across each and every marketing platform.

Experienced Hands: Ratan Jha has experience and expertise of over 10 years with which he has helped various startups turn into popular brands and scale up to higher levels.

Cons

No expert team: Ratan Jha is no doubt an expert but his team has no such experience and mastery so your campaigns need to be eyed properly and we doubt he can do it single-handedly for all the accounts.

Reviews unavailable: Though he is a Google Premier Partner, no such positive reviews can be seen on the internet about RatanJhaDigital. So, it is a bit difficult for advertisers to judge if this is the right agency or not.

Average costs for Google Ads management:

The requirements for each of the companies differ and this is why there can be no fixed limits for expenses for a business. Most of the AdWords agencies do not have a standard price for their services, the rates depend according on the service chosen by the client, and on the monthly expenditure limit on Google Ads.

There are several digital marketing companies in India but there are very few, literally not even a handful of those who solely focus on PPC (pay per click) management. Those who provide all marketing solutions cannot keep their expertise on all aspects of marketing and their focus gets divided that makes the services ordinary. But companies that only focus on pay per click services can keep all their attention and dedication to your PPC Campaigns and drive more sales and leads.

Not sure which one to go with?

Not sure how much you should pay a PPC agency and what is the best pricing option for you? Check our blog on PPC Management Pricing

Go for Google Partner agencies only

Why? Most of the companies prefer working with Google Partner agencies for the management of their PPC campaigns and this is beyond mandatory because Google partner agencies gain the expertise for PPC success. Google partner agencies also have a Google certification badge displayed on their website that is a symbol of authenticity and these Google AdWords agencies can help you with the effective social media presence of your brand.

Google partner status that an agency has been successfully demonstrating Google Ads skills and expertise and has been able to meet the Google ad spend requirements with the adequate delivery of client revenue growth which in turn means the agency has a pretty good number of clients with successful PPC campaigns. The AdWords company has also grown its client base and the prestigious Google Partner status provides the agency access to a number of benefits such as various marketing materials and the partner badge.

Google Partner badge shows that your company has achieved recognition from Google. The following criteria matter to be a Google Partner agency: –

  • The agency needs to spend at least $10,000 or any equivalent local currency as the total Google spend for the 90 calendar days
  • The company should meet client revenue growth and maintain client retention
  • The agency needs to meet the performance demands by delivering high ad revenues and also by the overall growth in revenue
  • The customer base also matters like the growth of advertisers

You need to pick your poison!

We are obviously advocating for working with PPC agencies and specifically Oxedent when it is regarding your ads and building effective Google ads campaigns for the clients. 

Even then some companies prefer to hire an in-house marketing management team for they believe that suits them. But you should make sure to decide the right thing for your business after weighing the pros and cons of both of them. Think and choose what’s best for your brand.

If you are reading this blog from Kolkata and need PPC as well as SEO for your business check out our blog: List of best digital marketing companies in Kolkata.

What are the services of Google Ads?

Google Ads are a paid advertising service that allows businesses to place ads on Google Search and other Google-affiliated websites. Ads are displayed in two ways: either as text ads that appear above organic search results, or as image or video ads that appear on the right hand side of the page. Google Ads are a form of pay-per-click (PPC) advertising, which means that businesses only pay when someone clicks on their ad. Google Ads can be an effective way to reach potential customers, as they allow businesses to target their ads to specific keywords and demographics.

What are the benefits of using Google Ads?

Google Ads is an effective way to reach potential customers online. By targeting customers based on their searching habits, businesses can ensure that their ads are being seen by people who are already interested in what they have to offer. Additionally, businesses can choose to target their ads specifically to certain locations, which can be especially useful for businesses with brick-and-mortar locations. Overall, using Google Ads can be an excellent way to reach new customers and grow a business.

How do I create a Google Ads account?

You can create a Google Ads account in just a few minutes. To get started, simply go to the Google Ads website and click “Create an account.” Then, enter your email address and choose a password. Next, you’ll need to provide some basic information about your business, such as your business name, address, and website URL. Once you’ve completed all of the required fields, you can start creating your first campaign. You’ll be able to select your ad format, targeting options, and budget. Then, you can start tracking your results to see how your ads are performing. With a little effort, you can create a successful Google Ads campaign that will help you reach your advertising goals.

How do I create a Google Ads campaign?

To create a Google Ads campaign, first sign into your Google Ads account. Then, click “Create Campaign” to get started. Next, select your campaign type, objective, and format. Once you have made your selections, click “Continue.” Then, you will be prompted to enter your campaign name, daily budget, and bid strategy. After you have entered this information, click “Save and Continue.” Next, you will need to select your target audience. To do this, you will need to enter your target location, demographics, interests, and behaviors. Once you have entered this information, click “Save and Continue.” Finally, you will need to create your ad groups. To do this, click “+Ad Group” and enter your ad group name and default bid. Once you have done this, click “Save and Continue.” Your Google Ads campaign is now complete!

What are some best practices for creating Google Ads?

Creating an effective Google Ad can be a bit of an art form. To create an ad that is most likely to result in clicks, there are a few best practices to follow. First and foremost, your ad should be relevant to your target audience. Make sure to use keywords that your potential customers are likely to search for, and avoid industry jargon that they might not understand. Second, your ad should be attention-grabbing but not overly salesy. Use strong imagery and persuasive language to capture attention, but don’t make false claims or promise more than you can deliver. Lastly, be sure to include a call to action that encourages people to click on your ad. By following these best practices, you can create an effective Google Ad that will help you achieve your business goals.

How do I measure the performance of my Google Ads campaigns?

There are a number of factors to consider when measuring the performance of your Google Ads campaigns. First, you’ll want to look at your click-through rate (CTR), which measures the percentage of people who click on your ad after seeing it. A high CTR indicates that your ad is relevant and engaging, and it’s a good indicator of how well your campaign is performing. You’ll also want to look at your conversion rate, which measures the percentage of people who take the desired action after clicking on your ad. A high conversion rate means that your ad is effective at driving people to take the desired action, whether that’s making a purchase, signing up for a newsletter, or downloading a piece of content. Finally, you’ll want to keep an eye on your cost per conversion, which measures how much you’re spending on each conversion. A low cost per conversion indicates that your campaign is efficient and effective. All of these factors should be considered when measuring the performance of your Google Ads campaigns.

How do I optimize my Google Ads campaigns?

Google Ads is a powerful marketing tool, but it can be tricky to use effectively. One way to optimize your campaigns is to carefully choose your keywords. Try to focus on terms that are relevant to your products or services, and that have a high search volume but low competition. You should also consider your ad spend carefully, and make sure to set a budget that you’re comfortable with. Additionally, make sure to track your results so that you can see which ads are performing well and adjust your campaigns accordingly. By following these tips, you can optimize your Google Ads campaigns for better results.

What are some common Google Ads pitfalls to avoid?

Google Ads can be a great way to reach new customers and grow your business. However, there are a few common pitfalls that can lead to wasted money and poor results. One of the most common mistakes is failing to target your ads correctly. Make sure you take the time to understand who your target audience is and what type of keyword they are likely to use when searching for your type of product or service. Another mistake is bidding too high for keywords. It’s important to remember that you don’t need to have the highest bid to be successful; in fact, sometimes it’s better to have a lower bid and appear in a higher position on the page. Finally, make sure you are constantly monitoring your campaign so that you can make changes as needed. By avoiding these common mistakes, you can set your Google Ads campaign up for success.

How do Google Ads work?

Advertisers create ads through Google Ads and choose keywords that they think potential customers will use to search for their product or service. When someone searches on Google using one of those keywords, the advertiser’s ad may appear next to the search results. That’s because Google shows ads on websites that are part of the Google Network—websites that have partnered with Google to show ads. Advertisers only pay when someone clicks their ad, which takes them to the advertiser’s website. The amount an advertiser pays per click is set by the advertiser; some advertisers choose to pay more per click than others, depending on how valuable that click is to their business. When creating an ad, advertisers also specify where they want their ad to show: only on certain websites, or next to certain types of search results. And finally, advertisers set a budget for how much they’re willing to spend on each click; once that budget is met, their ad stops appearing on google.com until the next day. learn more about how ads work and the different types of ads you can create.

What are the benefits of using Google Ads?

Google Ads is a powerful marketing tool that can help businesses to reach their target audiences. When used effectively, Google Ads can lead to increased traffic and conversions. One of the key benefits of using Google Ads is that businesses can target their ads specifically to users who are interested in their products or services. This allows businesses to focus their marketing efforts on individuals who are more likely to convert into customers. Additionally, Google Ads provides businesses with detailed insights into the performance of their ads. This data can be used to refine ad campaigns and improve results over time. Overall, Google Ads is an effective way for businesses to reach their target audiences and improve their bottom line.

How much do Google Ads cost?

There is no simple answer to the question of how much Google Ads cost. The amount you will pay depends on a number of factors, including the type of ad you want to run, the keywords you are targeting, and the level of competition for those keywords. In general, you can expect to pay more for ads that target popular keywords with a lot of competition. However, it is also possible to get discounts on your ad spend by using certain strategies, such as bidding on long-tail keywords or targeting specific location. Ultimately, the best way to determine how much you will need to spend on Google Ads is to speak with a qualified professional who can assess your campaign goals and give you an estimate based on your specific needs.

How can I troubleshoot my Google Ads campaign?

There are a few things you can do to troubleshoot your Google Ads campaign. First, check to see if your ads are running correctly. Make sure that your ads are targeting the right keywords and that your ad copy is relevant to those keywords. Also, make sure that your ads are being shown in the right location. If your ads are not being shown at all, or if they’re being shown in the wrong location, you may need to adjust your bid amount. Finally, take a look at your click-through rate (CTR). If your CTR is low, it may be an indication that your ads are not relevant to the keywords you’re targeting. If you’re having trouble troubleshooting your Google Ads campaign, contact Google Ads customer support for help.

What types of businesses is Google Ads suitable for?

Google Ads is a versatile tool that can be used by businesses of all sizes to reach their target audiences. However, it is particularly well-suited for businesses that rely heavily on online traffic, such as e-commerce businesses and service providers. Google Ads can also be a valuable tool for brick-and-mortar businesses that want to increase their online visibility and reach a wider audience. In general, businesses that are able to take advantage of the many features of Google Ads, such as targeting specific keywords and demographics, are the most successful. However, any business that is looking to increase its online presence and reach more customers can benefit from using Google Ads.

How to set up google local services ads?

Google Local Services ads (formerly known as Google Home Service ads) are a form of online advertising that allows businesses to promote their services to users in a specific geographic area. Local Services ads appear in the “Local Services” section of Google search results and on Google Maps. To set up Local Services ads, businesses first need to create a profile on the Local Services website. This profile includes information about the business, such as the types of services offered and the business’s contact information. Once the profile is complete, businesses can then choose which geographical areas they would like to target with their ads. Local Services ads are a great way for businesses to reach new customers in their area. By creating a profile and targeting specific geographic areas, businesses can ensure that their ads are seen by potential customers who are most likely to be interested in their services.

What are google local services ads?

Google Local Services ads are a new way for businesses to promote their services to local customers. Google displays these ads at the top of the search results, right above the organic listings. When a customer searches for a service that your business offers, your ad will appear if you’re within the specified service area. Local Services ads include your business name, contact information, ratings, and reviews from other customers. They also show the specific services you offer and pricing information. Customers can easily call or message your business directly from the ad. Local Services ads are currently available in select markets for businesses such as home cleaners, electricians, plumbers, and locksmiths. If you offer local services and would like to learn more about how to get started with Local Services ads, please visit Google’s website.

How to generate leads in google local services ads

One way to generate leads through Google Local Services Ads is to create a unique offer. This could be a discount on the service you provide, or a free consultation. Be sure to include an eye-catching headline and persuasive copy to encourage customers to take advantage of your offer. You can also use Local Services Ads to target specific demographics, such as homeowners in a certain zip code. To do this, you’ll need to create a custom campaign and use relevant keywords. Finally, make sure your ad includes your contact information so that potential customers can easily get in touch with you. By following these tips, you can generate leads and grow your business through Google Local Services Ads.

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Biplab PoddarView all posts

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Biplab Poddar

Biplab Poddar is the Founder & CEO of Oxedent. He is a Google Ads Lover and CRO Strategist. He Helped 250 plus businesses to launch their first PPC campaigns as well as optimize the campaigns to get maximum out of their ad spend.

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