Minu Fashions

Minu 1
Famous apparel brand Minu fashion stood out in the fashion genre with 104% sales with Oxedent.

Minu fashion, a place for women to define elegance and beauty. It is a one stop shop and also one of the largest online stores offering a wide range of high quality cotton printed and Embroidered salwar suits along with a deep range of casual, festive and party wear sarees. They design, manufacture and deliver excellent attire catering to the ever changing needs of today’s women.

19 %
Decrease in CPC
42 %
Decrease in CPA
94 %
Increase in conversion rate
94 %
Decrease in bugdet waste
104 %
Increase in sales
99 %
Increase in ROAS
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Target geography
India
career icon01
Industry
Apparel & Lifestyle

Within 5 months of onboarding Minu Fashion as a client, we have been able to increase the Sales by 104% while reducing the CPA by 42%.

What we did

  • Scaling up sales and ROAS by Dynamic Remarketing ads.
  • Search campaigns with relevant product based keywords.
  • Standard shopping campaigns in Tier 1 and Tier 2 Metros.
  • Leveraging FB & Instagram ads using a reviewed product catalogue.
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minu

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