FORO, a distinguished fine jewellery brand hailing from Mumbai, India, sought to establish a robust online presence and elevate their brand visibility in the competitive market. Committed to crafting exquisite jewellery made from 14/18-karat gold and ethically sourced diamonds.
Decrease in CPC
Decrease in CPA
Increase in conversion rate
Decrease in bugdet waste
Increase in sales
Increase in ROAS
FORO’s collaboration with Oxedent showcases the transformative power of strategic Google and Facebook Ads campaigns in elevating a brand’s online presence and driving targeted traffic and conversions. By leveraging the strengths of these platforms, FORO experienced increased website traffic, improved conversion rates, and enhanced brand recognition. The successful outcomes demonstrate the expertise and impact of Oxedent in delivering exceptional digital marketing results for their eCommerce clients.
What we did
- Crafted compelling ad copy for highlighting FORO’s USPs
- Tailored Facebook Ads campaigns, leveraging precise audience targeting to reach potential customers interested in fine jewellery.
- Leveraged dynamic ad creative strategies to personalize the ad experience and drive higher engagement and conversion rates
- Implemented strategies to enhance customer lifetime value (CLV), including personalized retargeting campaigns and post-purchase follow-ups to encourage repeat purchases
- Conducted ongoing data analysis and campaign optimizations based on performance metrics such as click-through rate (CTR), conversion rate, AOV, and customer acquisition metrics
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