Work Wear Gurus

Work Wear Gurus
How Workwear Gurus Increased its ROAS by 104% with Oxedent’s Strategic Shopping campaigns.

Workwear Gurus is an online platform for making a better workwear shopping experience. They are experts in industrial workwear aiming to offer the latest and greatest clothing, with style and technology innovations featuring at the forefront of what they provide at competitive prices.

21 %
Decrease in CPC
43 %
Decrease in CPA
122 %
Increase in conversion rate
77 %
Decrease in bugdet waste
94 %
Increase in sales
104 %
Increase in ROAS
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Target geography
United Kingdom (UK)
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Industry
Apparel & Lifestyle

Within 5  months of onboarding Workwear Gurus as a client, we have been able to increase the ROAS by 104% while reducing the CPA by 43%.

What we did

  • High Performing Products given special focus in Shopping campaigns
  • High volume brand keywords targeted
  • Improved ad copies to increase ad interaction rate
  • Facebook remarketing using users higher up in the purchase funnel
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workwear gurus

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