Where there is Ekam, there is happiness. Fragrance, personal care, scented candles gifting etc. everything is there in their bucket. They have a rich legacy which is more than 90 years + and Ekam falls under their Manipal Group and now it is a multi-business enterprise that employs more than 7000 people across 10 countries, spread over 4 continents.
Decrease in CPC
Decrease in CPA
Increase in conversion rate
Decrease in bugdet waste
Increase in sales
Increase in ROAS
Within 5 months of onboarding Ekam as a client, we have been able to increase the Sales by 87% while reducing the CPA by 81%.
What we did
- Product catalogues and strategically selecting a curated range of high-performing products.
- Conversion tracking and implemented data-driven optimizations based on performance metrics
- Utilized advanced bidding techniques and budget optimization to maximize return on ad spend (ROAS)
- Implemented advanced audience targeting strategies to reach the most relevant and high-converting audience segments
- Implemented strategies to improve customer loyalty and increase repeat purchases, including personalized offers and loyalty programs
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